One of the key factors for success in using WordPress as a blog or static website, is that you have to change the permalinks settings.  It takes about one minute to do and it makes your urls  search engine friendly. The default installation of WordPress uses urls like www.example.com/?p=1234 to point to your individual blog articles, pages, and posts. While this works fine for modern search engines, changing the default so that your links look like www.example.com/category/title-of-post has a few additional benefits, the primary advantage being….

  • Your post title and category names are represented in your URLs or permalinks, the words that you use for your categories and titles automatically become keywords that the search engines can index every time someone links to you

How do you do it?

WordPress makes it easy for you to change your URLs, a.k.a. permalinks.

  • Log into your WordPress blog.
  • Click “Options”. It’s near the top of the screen.
  • Scroll down to the “Common options” section and select “Custom, specify below”. In the box below, type “/%category%/%postname%/” without the opening and closing inverted commas (quotes). Click “Update Permalink Structure”.

Making this change will greatly enhance the user experience with your website and make it more search engine friendly.

 

 

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Wednesday, September 1st, 2010 - by Jonas FitzGerald - No Comments

There is a not well known trick you can use to generate traffic.

I’ve been using this method for just under a year now on Squidoo, and the same principal works for HubPages too, so I started using it there too. This method may be the kind of information that will take your Squidoo Lenses and Hub pages to the next level of income and traffic generation.

This traffic generating principal is based around tag pages, which are used by both sites. You can see tag on every page on both sites, so go and take a look at what they are. Tag pages are a listing of all HubPages hubs / Squidoo lenses that use that tag or keyword.

You may know the term tag more commonly used as a keyword, or search term, these are used to describe what a hub or lens is all about. After having tested this successfully on Squidoo, this was then tested several weeks later on HubPages, and in each scenario, substantial traffic was generated for the respective hub or lens, which in turn generated revenue for my affiliate product.

Tag pages on HubPages and Squidoo can be quite highly ranked with Google, in fact some are even Google Page Rank 6, and can also appear on the front page of Google for that keyword. Adding those pages which are found on the tag pages to your lens or hub greatly increases your exposure, and gives you a good chance of also being shown on those tag pages so you can generate some good traffic quite quickly.

You can quickly implement this on your Squidoo lenses or HubPages hub, and is a good little trick that you can use to generate extra traffic for free. If you can get your page on the first page for that tag page, then you have a good chance of generating extra traffic and revenue for your product. If there aren’t too many pages for your tag, then you have an even greater chance of success, so get started today!

Want to know the full details? There’s more! Want to increase the effectiveness of your Squidoo Lens or Hubpages Hub? Then visit Squidoo Tips and Hubpages Tips to learn the full details of this powerful yet simple traffic tip.

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When people set up their website, they usually just use any old category in WordPress.  Many just use the uncategorized initial setup that WordPress comes with. This is a big mistake.  I have found that if you plan your categories and create them beforehand thoroughly, you will benefit from more natural search traffic. If your categories are clearly defined it also helps the visitor find what they want.

By adding categories to your blog that are relevant, they can arrange and clean up everything. If you want both search engines and visitors to be able to navigate your site intuitively, having your content correctly organized is critical. Organization is the name of the game, so get rid of clutter and make it a point to streamline your information. Using the permalink function in WordPress will allow the category to show up in the full URL for every post that you add to your site. This will enhance your SEO efforts, and people who visit your posts will be immediately told what your post is about within the web address.

If you are trying to get ranked for a particular keyword, be sure to make your category title the keyword. because of how WordPress is structured this will put your keyword into the url of every post and page in that category.

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Friday, August 27th, 2010 - by Jack - No Comments

Everyone who has a website needs a program to drive traffic to it. If no one ever sees your website, it might as well not exist. The following internet marketing system steps provide a systematic blueprint on how you can drive traffic to your website in as little as 24 hours. All of the techniques listed are free.

Are you familiar with the TV show, “24″, starring Keiffer Sutherland as Agent Jack Bauer? The show is premised on showing what happens in one day, one hour at a time. Well, I am not Jack Bauer, so I can’t promise you traffic in an hour. But, my name is Jack and I can promise you some in 24!

Introducing, Jack’s 24 Hour Traffic Plan !

This method will start getting you traffic in 24 hours. First, be absolutely sure that you have an opt in form (email sign up) prominently displayed in your sidebar and your promotional giveaway, above the fold. Some of this I might have duplicated in previous posts, but it will not hurt to list them again. if you have any questions about any particular step, please leave a comment and I will try to answer them.

Jack’s 24 Hour Traffic Plan

1.Choose a targeted buyer keyword phrase (Google keyword tool)

2. Submit website to social bookmarking websites (www.onlywire.com & www.socialmarking.com). I use Onlywire. It will take you a couple of hours to sign up for all the services and set up the accounts. I suggest you download Roboform (its free), to fill in all the forms to join these sites.

3. Ping your website using www.PingOmatic.com.  You need to not only ping the main page of your site, but also the page that contains your free offer and opt in form. You can ping about every 3 days if you like. You can also sign up for pingler.com, which will automatically ping up to 25 urls every 3 days for $3 a month.

4. Create a blog on www.blogger.com. Make sure your keyword is in the name of your blog. (If you used WordPress as I suggested to create your website, then you will now have 2 blogs. That’s a good thing. But do not duplicate posts, at least at first. If you do want the hassle of duplicate posts, then skip this step.)

5. Submit the RSS (Real Simple Syndication) feed of your Blogger blog to www.FeedAgg.com and www.FeedBase.net. You can burn your feed at www.feedburner.com. Be sure to add the code they request for both of these sites on your Blogger blog. Do the same for any other blogs you have.

6. Ping your Blogger blog.

7. Write a press release on your website. Submit it to; www.free-press-release.com, www.i-newswire.com, www.pressreleasespider.com, and www.pr-log.com. Make sure you follow the guidelines for each site. Be sure the name of your website (keyword phrase) in your press release title.

8. Write an article on your business or website and submit it too www.Zimbio.com and www.Squidoo.com.

9. Create a short video on your business or website and submit it to www.YouTube.com, www.Revver.com, and www.RealPeopleRealStuff.com. To create a video, first go to www.Stock.xchng.com to find some free, royalty free pictures to use in your video. Next go to Audacity and download their free audio software. Use Audacity to record your article as an MP3 file (this will be the audio for your video). Next, open up the Windows Moviemaker software on your computer. Import your pictures and audio file. Submit the finished video to the previously listed sites. Be sure to include your keyword phrase in the tile of the video and your website url in the very first sentence of your video description.

10. Create a short 2 or 3 sentence classified advertisement about your business and the free product, report, etc. you are giving away. Then, submit the ad to craigslist.org, backpage.com, and Oodle.com. Again, be sure to include the keyword phrase in the title of the ad.

11.  Go to FindBlogs.com. Find and join 3 forums in your niche.  Add your website address into the signature block in your profile. Then find the welcome area and post a hello that you have joined the form. After your post is posted, Ping the post. When you revisit these forums make comments and posts. These will increase your visibility. Be sure to Ping your posts every time you make one.

12. Create a podcast radio show about your business at www.BlogTalkRadio.com.

13. Create a www.Twitter.com account. Be sure to include your keyword or phrase in your user name. Search Twitter and sign up to follow others in your niche.

14. Go to www.Selfpromotion.com and create an account. Selfpromotion.com submits to dozens of directories and will get your site listed quick.

All of these steps will take you about 4-6 hours of work, maybe more if you are unfamiliar with the internet. When you are done, mark down the time you finished all of them. Wait 24 hours, and then go check your traffic numbers at Statcounter. I guarantee that you will have had visitors to your site!

Do you want to build up the backlinks to your site too? More backlinks, means higher rankings, which translates into more traffic. Keep on posting on your blog (make sure the posts have a link back to your website), pinging the posts, and be sure to bookmark those posts via the social bookmarking service you decided to use. After 30 days, go to www.backlinkwatch.com. They have a free service that will list for you all of the links that have been indexed.

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This step is where many people waste a lot of time. They install a theme, tweak it, and then change it again.

You need to install a simple theme, very basic with minimal features. Add some security,backup,SEO, and caching plugins and your website is ready. Don’t add too much or your website load time will get really slow.

Here are some sources for free themes;

wpskins.org

wordpressthemesbase.com

flexibilitytheme.com

heatmaptheme.com

The last two are specially configured for premium theme add-ons and sales.

 

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