Posts Tagged ‘ ecommerce ’

Tuesday, March 6th, 2012 - by Jack - Comments Off

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Thursday, July 22nd, 2010 - by Owen Jones - No Comments

There is one hard and fast rule in generating income for your web site: a perpetual stream of website traffic. If no one goes to your site, it barely has a chance of generating an income. Many sites have tried and failed in doing so, and this results to the web site’s demise. It requires cash to maintain an income-generating site; it also takes money to make money.

BUT, it doesn’t take a whole shed-load of cash to create website visitors for your website.

Have you ever wondered how big hit sites drive visitors to their website? Most of them spend tons of money to guide traffic to their websites, investing in many marketing tactics and other kinds of advertising schemes and trickery.

You don’t have to do this if you don’t have their resources. There are many other ways to generate low cost website visitors without having to spend what you don’t have or can’t afford. Many people have banked on high cost methods and have ended up losing their shirt over it.

Here I want to show you to you the top five ways to create low cost website visitors that can help your website a whole lot. Even if you only turn a minute percentage of visitors into clients, it still works, particularly if you get a high number of website traffic.

1] Exchange Links

This is a sure and proven technique. Rarely would you see a website where there is no link to another web site. Many webmasters are eager to exchange links with one another so that they can make more public awareness of their sites. You’ll soon notice and feel the sudden increase of visitors coming to your web site from other sites.

A major prerequisite in swapping links with other websites is being in the same niche or content as the other web site. They should share a common subject matter so that there is continuity in the provision of service and information that interests your target traffic.

Exchanging links also increases your chances of obtaining a high ranking in search engine results. It is common knowledge that search engines rank sites high that have inbound and outbound theme-related links. With a good ranking position in the search engines, you will create more visitors to your website without high costs.

2] Traffic Exchanges

This is like exchanging links but on a different level. This will take a bit more work than swapping or trading links but can be cheaper because you earn credits.

People look at someone else’s website, in exchange for someone viewing yours. You both benefit from each others efforts to generate visitors. The other website’s visitors can go to your pages and know more about your site as well as their own. Once again public awareness of your site’s existence is boosted.

3] Write and Submit Articles

There are lots of e-zines and online encyclopedias on the Internet which provide free space for articles to be submitted. If you want to save costs, you can do the articles yourself. However, there are many freelance writers who are eager to write for you for a small payment, but to save money, it is better to write the articles yourself.

Write articles that are themed with the subject matter of your site. Write something that you have knowledge on so that when people read it, they can sense your knowledge on the subject matter and will be ready to go to your site. Write articles that produce tips and guidelines to the subject or niche your web site has.

Include a resource box at the end of your article that links back to your website. Write a little about yourself and your web site. If you provide an information-laden and interesting article, they will go to your website for more.

4] Write a Newsletter.

This might sound like hard work because of all the articles you will need to write to build a newsletter but on the contrary, this is not so. There are many writers and sites that are keen to provide free articles as long as they can get their name in your newsletter, because this will also provide free marketing for them as well.

As your newsletter gets passed around, you can enlarge your public awareness and build an opt-in list that will frequently visit your web site.

5] Join Online Communities and Forums

This only requires your time and nothing else. You can share your skill and proficiency with many online communities.You get free marketing when you go to forums that have the identical subject or niche with your site.

 

Saturday, July 3rd, 2010 - by Doug Black - No Comments

[youtube:bsqHwor_jao;[link:Frontdesk SEO];http://www.youtube.com/watch?v=bsqHwor_jao&feature=related]

Media Research – February 13, 2009: As stated by preliminary research by Webvisible and Nielsen, and reported by Marketing Charts, although over 63% of potential clients and small business proprietors choose the internet to begin with to get facts regarding local businesses and 82% use search engines like Google , just 44% of small business owners use a web-site and about half invest much less than 10% of their marketing spend online.

The study confirms an increasing inclination towards internet strategies for increasing local SERP listings. Nonetheless, the study uncovers a big issue between the way business owners behave as buyers compared to the way they promote their small businesses using the web.

The survey learned that search engine listings are the most common resource for finding local info:

- 82% employ search engines like Yahoo

- 57% use the Phone Book directories

- 53% use local papers

- 49% use Internet Directories

- 49% use TV

- 38% utilize mail

- 32% utilize the White Pages directories

Of the, 50% said search engines were the very first place they searched whenever looking for a local business.

Approximately 92% of individuals declare they’re happy with the results they find if utilizing local search engine results, despite the fact many of those searching report repeatedly not being able to locate a particular known business. It signifies, , searchers might select a matching business having a deeper internet position.

Webvisible observed that online search along with e-mail newsletters are the only modes of marketing which are building among individuals which desire to locate community offerings. Compared with 2 years before, respondents report they employ search engines and much more, while they work with papers, magazines, direct mail and radio much less:

Irrespective of the expanding use of web-based advertising for local searches, merely 41% of businesses report switching to search engines initial, and many try the Yellow Pages to begin with. In addition, only 44% of small businesses have got a website.

If making use of the search engines to look for a small business they already know is available, just 19% of survey respondents reported that they infrequently encountered trouble locating the organization online. 39% state they consistently have difficulties finding a local business that they are interested in.

Even though much less than 50 % of businesses have a website or blog, the ones which do seem to be unhappy with their own internet marketing. Among small businesses which have a online presence:

- No less than 51% think both the quality and capacity of their website to be able to produce brand new customers and prospects is just “poor”

- Just 30% of small business owners think they usually do a better job of marketing as compared to any nearby rival business

- Just less than 78% think that they market in the exact venues as their competitors

- Only 7% of small companies assert their major marketing and advertising objective is to generate additional guests to their websites

- Just under 61% spend much less than three hours each week marketing their website

- 99% of local entrepreneurs are closely concerned in their marketing and advertising

- Over 65% believe it’s very fundamental to know where their customers come from

- Merely 9% tend to be pleased with their businesses online advertising and marketing projects

- Just under 78% of local company owners devote 10% or even less of the budget to advertising

Across the past 2 years, 43% of businesses have amplified the adoption of search engines in their advertising endeavors. On the flip side, using old-school business marketing platforms is decreasing:

- Over 23% say they work with Yellow Pages less

- 42% use the area newspapers less

For the purpose of this survey, the expression “local business” pertains to any retail business inside a participant’s regional region, including movie theaters, etc. and services like cosmetic medical centers, plumbers and real estate agents. ” Yellow Pages” refers to web based Yellow Page web sites like superpages.com, etc.

So precisely what will we all take away from this if you’re an entrepreneur?

Website SEO + SEM Links You & Potential Clients

SEO + SEM is the speediest developing sort of marketing for a incredibly good reason. Search engine marketing puts your advertising and marketing information right in front of likely clients at the very point in time they’re on the lookout for your own solutions .

Start marketing your site online, make sure you check Frontdesk SEO’s excellent free website SEO report for your blog, corporate or business web site, and learn more about do it yourself SEO SEM from Frontdesk SEO.

Sunday, June 27th, 2010 - by Alexander Goh - No Comments

There are many options to choose from when it comes to website building. In fact, many people think that website building is too troublesome. This article will dissect the different web building tools available on the web today.

There are basically three different types of web building editors: HTML, WYSIWYG software and Online website builders. HTML is a website building tool where editors are programs such as Notepad, which comes with Windows. WYSIWYG stands for “What you see is what you get”. WYSIWYG editors allow you to type your content into pre-made templates, and the program inserts the html for you. And Online Website builders are the perfect choice for people who don’t know how to build a web page and don’t have any programming skills. You do not have to buy any software, learn HTML, or FTP your files to use them either.

Most people would say that using a website builder for website building is the easiest way to create your website. All you need to do is add content to each individual page. When selecting a website page editor for your website building, be sure to compare features and consider how much time you want to invest in learning a new program.

Once you choose your website creation tool, you can then move on to building your website pages. Website building also includes selecting a layout for each web page. You should choose SEO appropriate layouts that are also pleasing to the eye.

As for the contents, most people would agree that in website building, content is king. Your content should not be put in the last minute, or even as an after thought. It should also be strategic in attracting customers and effectively marketing your services. Minimize the use of graphics so your website will not seem cheap and overdone.

Learn more about Website Building Strategies from the top notch Web Designers in Singapore!